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View Full Version : Is the magazine market saturated?



max66
13-10-2006, 17:26
Do you think that the magazine market is already saturated or would it possibly benefit from new titles?

emmab
13-10-2006, 17:32
I think that in some magazine catogories they are saturated. If you take the weekly titles for example. They sell a large amount in a small period of time . But with all the different titles, the content in each is very similar.If new titles were introduced I don't think it would have that much of an impact on sales as you are offering a carbon copy of something that is alredy available to the customer.

penny2610
17-10-2006, 19:22
I have to agree with that. There is definately too much out there already . Unless somebody comes up with something new and original there there is no point .

brianJ
17-10-2006, 19:26
I have to agree with that. There is definately too much out there already . Unless somebody comes up with something new and original there there is no point .


Yes but you have to remember that alot of people don't like to take the risk and invest in something that isn't a sure thing. You could argue back and say that why change something that already works well. Why not bring out another womens weekly if the sales are there.